ecommerce – What is e-commerce?

There are three main types of e-commerce: B2B (business-to-business) websites selling products online), B2C (business-to-consumer) websites selling products directly to people in their homes in the same way as Amazon does, and C2C consumer-to-consumer websites where consumers sell products online via platforms such as e-bay or etsy.

If you have a business selling products online there are during periods of economic uncertainty, five areas that you  should monitor to help maximise profitability.

Pricing dynamics

  • Controlling product distribution
  • Cost-efficient shipping and packaging
  • Limiting promotional strategies
  • Offer greater value for money

Ecommerce warehousing is about more than just storing physical goods before selling them online. Business owners must also take staff wellbeing and warehouse safety into account to create a productive working environment.

ecommerce warehousing also involves:

  • Employee management
  • Coordinating the flow of inventory and equipment
  • Anticipating customer demand to avoid under or overstocking
  • Monitoring health and safety risks

With the tremendous success of e-commerce in 2020/21, many entrepreneurs will be considering starting an e-commerce business in 2022. With over £3.9tn worth of e-commerce sales last year, there is undoubtedly much money to be made if the right business strategy is implemented.

Setting up an e-commerce business in 2022 could be very profitable, but there are undoubtedly many aspects to consider. At Pointbid, we implement order fulfilment solutions for a range of e-commerce brands from start-ups to medium-sized businesses. If you think that outsourcing your order fulfilment could help your business grow in 2022, please give us a call on 0121 326 7368.

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Posts

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How to maximise e-commerce profitability in 2022

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How to maximise e-commerce profitability in 2021 - Despite the dramatic rise in online sales, maintaining profitability within e-commerce can still be a concern for business owners, particularly given the uncertainty surrounding post-Brexit trading rules and customers seeking value for money amid the pandemic.
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Ecommerce Warehousing: Best Practices to Increase Efficiency

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Read our Best practice Guide for eCommerce Warehousing. For help with e-commerce fulfilment, warehousing, storage, pick and packing, call Pointbid Logistics 0121 326 7368
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Best Ecommerce Fulfilment Strategies for the Holiday Season

Read our guide about how to successfully strategise and manage your ecommerce orders and deliveries over the Christmas period...
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How to start an e-commerce business in 2022

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How to start an e-commerce business in 2022 - With the tremendous success of e-commerce in 2020, many entrepreneurs will be considering starting an e-commerce business in 2022. Read more about how best to organise your e-commerce fulfilment
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Benefits of automating your order fulfilment process

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2020/21 has significantly altered the shopping habits of consumers, with a sharp increase in e-commerce sales. With a dramatic surge in online orders, many small to medium-sized businesses have been forced to re-assess the efficiency of their…
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Is it time to change your 3PL provider?

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The order fulfilment process is undoubtedly one of the most crucial functions within an e-commerce business. As 2020/21 saw record numbers of online orders, customer standards have never been higher than when it comes to receiving prompt deliveries…

How will Brexit Impact e-commerce in 2021?

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How will Brexit Impact e-commerce in 2021? After many months of gruelling discussions, the UK finally reached a Brexit trade deal in December 2020. With the transition period now behind us, Brexit is set to affect many aspects of UK life from travel to business.
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Order fulfilment and the growing need for efficiency

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With e-commerce business soaring this year, the need for a seamless consumer experience has never been greater. The number one area in which consumers demand efficiency is when it comes to order fulfilment. Fast and cost-effective order fulfilment…
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Common shipping scams impacting e-commerce businesses

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As a result of COVID-19, 2020/21 has seen a boom in the number of consumers turning to e-commerce businesses. Sadly, the rise in online shopping has also made way for an increase in fraudsters operating a variety of shipping scams, affecting…
customer experience

What are the best customer incentives for e-commerce businesses?

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E-commerce businesses must find unique customer incentives to differentiate themselves from their competition. Customers love a discount but creating exclusive benefits to attract new business, and repeat customers can become an obstacle. Read how customer incentives can help your e-commerce business provide additional value to your audience.
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How E-commerce Businesses Can Prepare for Seasonal Surges

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Some of the busiest periods for e-commerce businesses are undoubtedly Black Friday, Cyber Monday and Christmas. During this time, many online retailers report making over half their annual revenue. As a result, e-commerce businesses must plan effectively to avoid getting overwhelmed as the festive season approaches.
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How can e-commerce businesses reduce shopping cart abandonment?

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Whilst the popularity of online shopping has risen significantly due to the pandemic, shopping cart abandonment remains one of the most critical issues within e-commerce. There are many reasons why a customer journey could result in shopping…
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On-Demand Logistics Services for Same Day Delivery

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In today’s retail landscape, you will notice that many e-commerce businesses do not limit themselves to just one selling platform. More online stores are selling across multiple channels to reach more customers and drive further sales...
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How to optimise your product pages to increase conversions

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Product pages are some of the most significant within an online store. It's where your customers go to thoroughly assess your items and decide whether they want to make a purchase. That being said, many e-commerce businesses often neglect their product pages...
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The Biggest E-commerce Shipping Mistakes

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Read more to find out why it is important to avoid The Biggest E-commerce Shipping Mistakes made by online sellers.
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How to make your e-commerce business stand out from your competitors

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Read more to find out what e-commerce businesses can do to stand out from their competitors in 2021.
customer experience

How to Improve Your E-commerce Customer Communication Strategy

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Find out how dropshipping works, how it differs from a traditional third-party logistics (3PL) provider and its pros and cons to ensure you make the right order fulfilment choice for your e-commerce business.
E-Commerce Order Fulfilment for the Small Business

How to Improve E-commerce Customer Experience

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Find out how dropshipping works, how it differs from a traditional third-party logistics (3PL) provider and its pros and cons to ensure you make the right order fulfilment choice for your e-commerce business.
E-Commerce Order Fulfilment for the Small Business

The Pros and Cons of Dropshipping

Find out how dropshipping works, how it differs from a traditional third-party logistics (3PL) provider and its pros and cons to ensure you make the right order fulfilment choice for your e-commerce business.
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Are Dark Stores the Answer to Post COVID-19 Retail?

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As governments repeatedly order retailers to shut up shop in a bid to curb the spread of infection, the answer to post-COVID-19 retail could be in the form of dark stores. What is a dark store? A dark store is a traditional physical store that converts to a fulfilment centre not open to the public.